Ahoy! Ola! Bonjour!
I really do not know how to start this post. Or how to start posting again. I miss blogging and writing (though not my strongest point) but I feel so lost. I do not know where to start.
But I will not give up.
And if you are reading this, thank you for not giving up on this blog.
I always believe in the power of marketing. Back in high school, we were taught that how you market your product can make or break it. Back then, there is only traditional media: print, television and radio. But that did not stop various brands from being successful in their own arena.
After almost two decades, the bars of standard in marketing have greatly rised. Various media are now available in addition to traditional media with the Internet being one of the popular ones. Still, many companies do not just rely on Internet alone. They innovate and collaborate with other companies.
That is exactly what SOLAIRE RESORT AND CASINO did.
In partnership with Air Asia, Solaire wraps its brightly colored livery on the popular Airbus A320, which is scheduled to embark on its maiden flight this July. Solaire is the first-ever consumer brand in the country to fully wrap and brand a commercial airline, with an underlying thrust of further promoting tourism in the Philippines and in greater Asia.
This dynamic collaboration between Solaire and Air Asia represents another step forward in an on-going journey towards providing modern travel and leisure experiences for its customers. This partnership will surely facilitate more passenger and cargo traffic in both regional and domestic flights, and foster stronger trade, cultural and tourism ties within Asia.
Brilliant, right? Now, I have to teach our two girls about Sky Solaire as they have a habit of naming the airplanes that they see pass our area by. Isn’t that an effective marketing already?
Charity is not always about serving food in a soup kitchen or donating bags of gently used clothing. If you want to spread joy to members of your community while having fun, the following ideas will inspire you.
Give Kids a Safe Place to Play
You can build a playground with affordable, basic play equipment or go all out and create a unique play space that is fun even for adults. Simple projects may include a few swings and slides with soft grass or mulch underneath while more substantial projects may include climbing walls and obstacle course features. The sky is the limit when planning your park.
Teach a Class
Whether you are a black belt in karate or enjoy scrapbooking, there are members of your community who want to learn those things but cannot afford classes. Offer classes for free, and you will have fun while influencing others in a positive manner.
Throw a Fashion Show
How many little girls in your community dream of modeling? You can give them the opportunity of a lifetime by holding a fashion show featuring models pulled from the local streets. Make it a fundraiser and encourage teenagers and young adults in the area to spread the word. A small entry fee will bring in a substantial donation for a designated charity while giving your neighbors an enjoyable, safe evening or afternoon out.
Can you think of other fun ways to contribute to your community? Put those ideas into action and see what difference it makes for your life.